Information extracted from the 2001 national directory, Where shall I go to study advertising and public relations?
The following facts and figures are a summation
of the information generated from the 2001 WHERE SHALL I GO TO STUDY
ADVERTISING AND PUBLIC RELATIONS? (37th edition), published by
AEP (Advertising Education Publications). Each fall, AEP surveys
all the known degree programs in the nation. Information on the programs
is requested at least three times in an effort to ensure valid and up-to-date
information.
The first year a program does not provide an
update, the previous year's information is used. The next year, the
university name remains in the book; program information is deleted but
still used in the following computations. The third year the program
does not respond to the update mailings, both the listing and the information
are deleted from the directory and data computations. The program
will continue to be invited to provide updated information each year.
Only currently updated institutions are considered
in naming largest or most rankings of institutions.
2001 Programs
There were 204 colleges/universities re-porting
education in advertising and public relations; 107 advertising programs,
145 PR programs, and 46 combined AD/PR. Advertising programs use
the terms sequence (34%) or major (32%); PR programs use the terms sequence
(40%) or major (23%); AD/PR programs use the terms sequence (23%) or emphasis
(21%).
For more information on the 2001 WHERE
SHALL I GO TO STUDY ADVERTISING AND PUBLIC RELATIONS? contact Advertising
Education Publications.
2001 LARGEST SCHOOLS:
AD (107)
Combined (46) PR
145)
1999 Graduates: Program
AD/PR Program Program
Bachelor
U. of Florida
Boston University U. of
Florida
Master
Virginia Commonwealth Northwestern U (IL)
Boston University
Doctorate
Southern Illinois U. U. of South Carolina
Michigan State U.
2000 Enrollment:
Undergraduate Michigan State U.
Boston University U. of
Florida
Master
Virginia Commonwealth Boston University
Boston University
Doctorate
U. of Texas@Austin U. of
South Carolina U. of Maryland
Most Faculty:
Fulltime
U. of Texas@Austin Boston
University Miami University
Parttime
Webster U. (MO)
Boston University U. So.
California
AD (107) Combined (46) PR
(145) Total
Programs AD/PR Prgs
Programs (298)
Degrees Offered:
Bachelor
106
43
141
290
Master
57
16
60
133
Doctorate
20
2
17
39
Total
183
61
218
462
Accreditation:
ACEJMC
51
1
54
106
AACSB
8
0
1
9
ACBSP
0
0
0
0
None
48
45
90
183
Total
107
46
145
298
1999 Graduates:
Bachelor
4,486
2,047
4,622
11,155
Master
423
206
368
997
Doctorate
36
1
16
53
Total
4,945
2,254
5,006
12,205
2000 Enrollments:
Under-
graduate
16,143
7,189
16,070
39,402
Master
946
465
839
2,250
Doctorate
96
6
50
152
Total
17,185
7,660
16,959
41,804
Faculty:
Fulltime
372.0
164.5
358.5
895.0
Parttime
226.5
131.0
231.5
589.0
Total
598.5
295.5
590.0 1,484.0
AD (107) Combined (46) PR (145)
Total
Programs AD/PR Prgs Programs
(298)
Financial Assistance Available:
Scholarships (total) 704
195
780 1,679
Assistantships
64 13
77 154
Loans
97 40
127 264
On-Campus Employment 105
44
139 288
Off-Campus Employment 99
38
125 262
Student Organizations:
AAF
85 22
2 109
BPAA
1
0
0
1
IABC
1
0
7
8
PRSSA
10 13
101 124
AWC
3
2
7 12
Other
13 22
13 48
Total
113 59
130 302
University Entrance Requirements:
Avg
Requires ACT:
60 19
76 155
Mean Score:
20 20
21 20
Mode Score:
21 20
21 20
Score Range:
17-26 16-22
16-26 16-20
Requires SAT:
50 22
72 144
Mean Score:
1020 949
1005 984
Mode Score:
950 1000
950 1000
Score Range: 800-1200
640-1160 720-1200
640-1200
Requires HS GPA:
31 11
47 89
Mean Score:
2.51 2.63
2.53 2.54
Mode Score:
2.00 2.00
2.00 2.00
Score Range: 2.00-3.00
1.00-3.00 2.00-3.70
2.00-3.70
Requires HS
Upper Percents:
21
08
20 49
Mean Score: Top:
42% 42%
44% 44%
Mode Score: Top:
50% 30%
50% 50%
Score Range: Top: 10%-70%
30%-66% 10%-80%
10%-80%
AD/PR Unit Entrance Requirements:
Requires GPA
41
15
47 103
Mean:
2.48 2.56
2.44 2.48
Mode:
2.50 2.50
2.50 2.50
Range:
2.00-3.00 2.00-3.10
2.00-3.00 2.00-3.10
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